What is Rakuten and How Can It Help Me?

If you are familiar with the world of online shopping, perhaps you have heard of Rakuten, but you’re not exactly sure how it can help you with budgeting or saving money. It can be time-intensive to try to figure out a new program so in this post, we will help you learn this program and how to use it to help you achieve your financial goals!

What is Rakuten?

Rakuten is a global e-commerce and internet services company that offers cashback rewards and affiliate marketing opportunities. Rakuten partners with many popular on-line retailers such as Walmart, Target. Old Navy, Best Buy, and more, making it easy to earn money on many of your every day purchases.

Getting Started With Rakuten

First things first, you need to create an account. Visit Rakuten and click on the “Sign Up” button. Enter your email address and create a password, or you can sign up using your Google or Facebook. Check your email for a confirmation link from Rakuten and click on it to activate your account.

How To Earn Cashback with Rakuten

Earning cashback with Rakuten is straightforward. Log in to your account, browse partner stores directly on the Rakuten website or app, and click the link to the retailer’s website to ensure your purchase is tracked. Shop as usual on the retailer’s website, and Rakuten will automatically track your purchase and apply cashback to your account. Your cashback earnings will accumulate in your account, and Rakuten pays out every quarter via check or PayPal, depending on your chosen payment method, once your earnings exceed the minimum payout of $5.01.

Rakuten offers a browser extension that works with Google Chrome that will also notify you or cashback opportunities while you shop online which might be easier than remembering to shop through the Rakuten site itself. Also remember to keep an eye on Rakuten’s website and emails for special promotions and double cashback offers.

Additional Ways To Earn With Rakuten

Rakuten also offers a referral program that is open to all it’s members. The benefits change periodically, so check their website for more information about the current promotions. Once you sign up, you can share your referral link on your blog, website, or social media, and earn a commission for every sale made through your link. It’s a great way to earn even more money!

What Next?

When you get cash back from shopping, it can be easy to roll that right back into more shopping to get more savings, right? If there are things you need that you can buy through Rakuten, then absolutely, it’s a great way to stretch your budget! However, if you’re finding yourself spending more than you want to, and acquiring things you don’t really need, consider putting that money aside to use it in a way that will help- not hurt- your budget. Once you get paid, consider putting that money directly into savings, towards a debt payoff, bills, or even an investment app! It may seem like a small amount but these little amounts will add up over the long run and help put you in control of your financial game!


Rakuten makes saving and earning money online simple and rewarding between cashback on everyday purchases to affiliate marketing opportunities. Sign up for Rakuten today and discover how effortless it can be to save and earn money with every click. Happy shopping and earning!


We also have an awesome resource library containing everything you need to build your savings and achieve your financial dreams. Visit the library here!

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